Filename Size ~Get Your Files Here !/1 - Introduction/1. Final CB peer2peer - 1. Defend Your Price .pdf 226.9 KB ~Get Your Files Here !/1 - Introduction/1. Final CB peer2peer - 2. Defend Your Price.pdf 78.3 KB ~Get Your Files Here !/1 - Introduction/1. Final CB peer2peer - 3. Defend Your Price.pdf 91.1 KB ~Get Your Files Here !/1 - Introduction/1. The strategic power of pricing.mp4 26.8 MB ~Get Your Files Here !/2 - Why Defending Your Price Is Critical in Business/2. Communicating the value of your product or service.mp4 93.6 MB ~Get Your Files Here !/2 - Why Defending Your Price Is Critical in Business/3. Clarifying your usp to defend and justify pricing.mp4 39.5 MB ~Get Your Files Here !/2 - Why Defending Your Price Is Critical in Business/4. Identifying and reaching your ideal client.mp4 43.4 MB ~Get Your Files Here !/2 - Why Defending Your Price Is Critical in Business/5. How often to review competitors and market trends.mp4 78.6 MB ~Get Your Files Here !/2 - Why Defending Your Price Is Critical in Business/6. Ensuring your team understand your pricing strategy.mp4 37.3 MB ~Get Your Files Here !/2 - Why Defending Your Price Is Critical in Business/7. The risks of reducing your prices.mp4 85.1 MB ~Get Your Files Here !/3 - Strengthening Your Value to Defend Your Price/10. Boosting value through charitable donations.mp4 36.3 MB ~Get Your Files Here !/3 - Strengthening Your Value to Defend Your Price/11. Positioning your product as a reward.mp4 25.8 MB ~Get Your Files Here !/3 - Strengthening Your Value to Defend Your Price/12. Linking value to your price.mp4 78.5 MB ~Get Your Files Here !/3 - Strengthening Your Value to Defend Your Price/8. How to defend your pricing when challenged.mp4 50.8 MB ~Get Your Files Here !/3 - Strengthening Your Value to Defend Your Price/9. Making your price less important.mp4 84.2 MB ~Get Your Files Here !/4 - Strategies to Protect Pricing/13. Repositioning your products to a new marketplace.mp4 89.7 MB ~Get Your Files Here !/4 - Strategies to Protect Pricing/14. Reducing quantity to defend your price.mp4 22.6 MB ~Get Your Files Here !/4 - Strategies to Protect Pricing/15. The benefits of rewards, referrals and loyalty programs.mp4 74 MB ~Get Your Files Here !/4 - Strategies to Protect Pricing/16. Handling price objections with confidence.mp4 41.8 MB ~Get Your Files Here !/5 - Finalising Your Pricing Strategy Options and Impact/17. Choosing effective pricing strategies for success.mp4 48 MB ~Get Your Files Here !/6 - Implementing Actions to Defend Your Price/18. Immediate actions to defend your price.mp4 23.8 MB ~Get Your Files Here !/7 - Conclusion/19. How to master your pricing.mp4 26.3 MB ~Get Your Files Here !/8 - Quiz/1. Test Your Understanding.html 24.5 KB ~Get Your Files Here !/Bonus Resources.txt 70 B